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Ola Kowalska

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Episode 32: 10 lessons learned from running an ELT business for a year – chatting to Bistra Maugeri

In this absolute GEM of an episode, I talked to Bistra, who has been her own boss for a year now – I decided to

Episode 31: How to have students knock at your door aka lead generation in your teaching business

Are you worried that your marketing is mainly based on word of mouth?Do you actively extend the pool of people interested in working with you?Do

Episode 30: How to promote your group classes

You’re in for a treat! This episode would not have happened if I hadn’t heard my beautiful teacher clients talk about their struggles of promoting

Episode 29: Why you need to start setting goals in your teaching business and how to do it

You’ve heard it a million times. Setting goals is good. But you still resist it, right? So in this juicy episode, I’m sharing ALLLL my

Episode 28: When, what and how to outsource in your teaching business

Seems like such a big thing! Surely you can’t do it BEFORE you’re making any money in your teaching business, right?! Well, not necessarily! Outsourcing

Episode 27: Confessions of a mumpreneur

HOW DO YOU DO IT ALL?! That’s a question I often hear. As a woman, as a mum, as an entrepreneur and everything else. The

Episode 26: How to deal with competition in the ELT world

In the episode I talk about competition, but not to help you ‘deal with it’ but to make it work for you. I shared 7

Episode 25: How to show up online authentically

In this episode, I will tell you why we’re so afraid to show up authentically online and why we should try, nevertheless! I’m using my

Episode 24: How to and not to market yourself as a teacher

There are so many misconceptions about marketing teaching services.  Instagram is full of teachers who teach bits of language every day and expect people to

Episode 23: How to work smarter, not harder in your teaching business

We all understand the importance of working smarter. But we somehow resist it!I find myself a lazy person, actually – I half-ar*e lots of things,

Episode 22: Ready, set, launch… your new teaching offer!

‘Launch’ is a buzzword in the online business world. Many factors come within a launch – the prep, the testing, the offer creation, the strategy,

Episode 21: Why would you even want to have a teaching business? Let me tell you!

While recording this episode, I felt tingling in my chest and feet. It felt so good to remind myself WHY I wanted to run a

Episode 20: 5 inconvenient truths about the ELT world that nobody talks about

We all know that the ELT industry kinda sucks. And I’m not saying it to complain. Although, as a person from Poland, I’m a PRO

Episode 19: Is language coaching the future of ELT? Chatting with Csabi Berger

Language coaching is not a new concept but has gained popularity in recent years. And no wonder. To me, it’s what the ELT world always

Episode 18: What a difference a year can make (my reflections from 2021)

Honestly, WHAT A YEAR! I think I can fairly say this has been the best year of my life. It’s not easy, but I’m taking

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